Our core features
Audience Measurement
Know who is watching your screens. Qualify your audience by measuring its age and gender distributions.
Data provider for RTB DOOH
Transparency and trustfulness are critical in the RTB-based DOOH value chain. Masseev provides robust and precise data to support the growth of the programmatic DOOH.
Privacy
Anonymous data by design. MassAnalytics only saves aggregated data. No private information is ever recorded. In simpler terms, we do count and detect, we do not recognize.
Content Targeting
The right content for the right audience
Data Intelligence and valorization
Partnering with well-established SSPs and DMPs of the programmatic chain, Masseev triggers the full valorization of your network
Highly Versatile
The solution is customized to best fit your application and can be usefull for a large variety of businesses: malls, retail, movie theaters, hotels…
What we offer you
Deployment assistance
We can help you find the best solution and design for integration into existing systems.
Asset monitoring
Monitor and diagnose your assets with our tools for easy maintenance and deployment.
Software integration
Work together to integrate our audience measurement solution to your existing backend. Develop solutions for communications with third-party softwares.
